Pamela Fiori is founding co-chairperson of the UNICEF Snowflake Project and received the Audrey Hepburn Humanitarian Award at the 2005 Snowflake Ball. In May 1993, Fiori made publishing history when she became the first woman to be named editor-in-chief of Town & Country, America's oldest continuously published general-interest magazine. She revitalized Town & Country by expanding the boundaries of the magazine to include a greater variety of topics, voices, personalities and columns. Prior to joining Town & Country, Fiori was widely credited with the success of Travel & Leisure, a publication of the American Express Publishing Corporation, where she was named executive vice president and editorial director in 1989.